Management und Führung
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Technology-Oriented Customer Touchpoints in Context of Services in Retailing A Differentiated Analysis on Social Presence and Privacy CalculusAuflage:1st ed. 2023Verlag:Springer Fachmedien Wiesbaden GmbH, Springer GablerRöding TobiasErscheinungsjahr:2023 -
Omni-Channel Retailing An Analysis of Channel Interdependencies, Integration Services and Specific Marketing InstrumentsAuflage:1st ed. 2021Verlag:Springer Fachmedien Wiesbaden GmbH, Springer GablerWinters AmelieErscheinungsjahr:2021 -
Drivers and Barriers of Consumer Behavior Regarding New Technologies and Digital Channels Investigating the Phenomenon of Anthropomorphism and New Online Consumption FormsAuflage:1st ed. 2021Verlag:Springer Fachmedien Wiesbaden GmbH, Springer GablerWagner KatjaErscheinungsjahr:2021
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Restructuring of Food Retail Markets in Countries of the Global South The Case of Emerging Supermarkets in Dhaka, BangladeshAuflage:1st ed. 2021Verlag:Springer Fachmedien Wiesbaden GmbH, Springer GablerHobelsberger ChristineErscheinungsjahr:2021
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Online Growth Options for Retailers Three Essays on Domestic and International Growth Strategies with Online RetailingAuflage:Softcover reprint of the original 1st ed. 2017Verlag:Springer Fachmedien Wiesbaden GmbH, Springer GablerSchu MatthiasErscheinungsjahr:2018
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International Retailers’ Performance in Host Countries The Roles of Strategies, Consumer Perceptions and the Local EnvironmentAuflage:1st ed. 2018Verlag:Springer Fachmedien Wiesbaden GmbH, Springer GablerMorbe LukasErscheinungsjahr:2018
