Marketing und Vertrieb
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Shaping Efficient Employer Branding Strategies to Target Generation Y A Cross-National Perspective on Recruitment MarketingVerlag:Peter Lang Group AG, International Academic PublishersHubschmid ElenaErscheinungsjahr:2013
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La circulation des savoirs Interdisciplinarité, concepts nomades, analogies, métaphoresVerlag:Peter Lang Group AG, International Academic PublishersHerausgeber:Darbellay FrédéricErscheinungsjahr:2012
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Consumer Satisfaction Advancements in Theory, Modeling, and Empirical FindingsVerlag:Peter Lang Group AG, International Academic PublishersPeluso Alessandro MariaErscheinungsjahr:2011
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Worlds of Communication Interdisciplinary Transitions- In collaboration with Colin B. Grant and Tino G.K. MeitzVerlag:Peter Lang Group AG, International Academic PublishersSchmidt Siegfried J.Erscheinungsjahr:2011
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New Vocabularies, Old Ideas Culture, Irishness and the Advertising IndustryVerlag:Peter Lang Group AG, International Academic PublishersO'Boyle NeilErscheinungsjahr:2011
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A Risk-Information Perspective on the Marketing of M&A AdvisoryVerlag:Peter Lang Group AG, International Academic PublishersSchuler Ute KristinErscheinungsjahr:2004