Marketing und Vertrieb
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Customer Relationship Management Concept, Strategy, and ToolsAuflage:Softcover reprint of the original 3rd ed. 2018Verlag:John Wiley & Sons, Inc., Springer, Springer BerlinKumar V., Reinartz WernerErscheinungsjahr:2019
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Customer Relationship Management Concept, Strategy, and ToolsAuflage:3rd ed. 2018Verlag:John Wiley & Sons, Inc., Springer, Springer BerlinKumar V., Reinartz WernerErscheinungsjahr:2018