Marketing und Vertrieb
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Digital Business and Electronic Commerce Strategy, Business Models and TechnologyAuflage:2nd ed. 2024Verlag:Springer Fachmedien Wiesbaden, Springer, Springer International PublishingWirtz Bernd W.Erscheinungsjahr:2024
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Digital Business and Electronic Commerce Strategy, Business Models and TechnologyAuflage:2021Verlag:Springer Fachmedien Wiesbaden, Springer, Springer International PublishingWirtz Bernd W.Erscheinungsjahr:2022